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Annual Swimwear reduction event going on now!

by rufskin January 9, 2020
written by rufskin
Annual Swimwear reduction event going on now!

It always appears to sound like a Sunday newspaper advertisement with the mention of the event of a sale or temporary price reduction, doesn’t it? Without trying to sound dreary and boring we are announcing our annual post-holiday, post-binge eating and drinking sales week that features a swimwear category on the RUFSKIN.com site with reduced prices of 35% to 40% off! The sale continues from now to next Wednesday, January 15th. We are attaching some of the photos from the Mexican Peninsula trip we did last Spring that highlights a few of the styles you will find under our swim sale category that will hopefully entice you to get yourself into a pair or two. These photos of Logan might also inspire you to work off all that champagne and caviar you may have overindulged in over the holidays. Either way, Happy New Year and enjoy the show!

ANNUAL SWIM SALE. 

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By the way, these photos were taken at Chixulub, Mexico near the city of Merida!

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January 9, 2020 0 comment
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bulgeButt ShotscalkiniCosta RicadesertLocationsMusclePole dancerSexy AF!Travel

Andres the Giant! Pole dancer extraordinaire.

by rufskin January 6, 2020
written by rufskin
Andres the Giant! Pole dancer extraordinaire.

Andres is a pole dancer. Like a really really good pole dancer, and from the looks of his Instagram page @templodeafrodita you will get an even better shot at his limberness, his rock hard body and how he looks in well…let’s just say…RUFSKIN swimwear. As of late, Andre has been a swimwear model fixture for our designer Hubert @hubertrufskin as he wears our patented double strap bikinis (check them out) like a champion, posing on the beaches of Costa Rica (where he currently resides) and the deserts of Las Vegas. With his charming smile and god-like body, getting to see Andres pole dance live is a goal worth reaching for 2020!

 

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Andres is on the Isla Tortuga in Costa Rica wearing the upcoming ANDRES dance brief.


 

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A parrot-ly the BOXOL double waist swimsuit gets a lot of attention.


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The CALKINI swim bikini.


 

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Photographed impeccably by @ivanavilaphotography ( check out his IG page!) Andres looks stunning in our BOXOL and REVO

 

January 6, 2020 0 comment
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Papa can you hear me?

by rufskin September 6, 2019
written by rufskin
Papa can you hear me?

Hairy and handsome real-life couple Jason Blair @jjbear83 and Giovanni Aurilia @inked5 are hot! Yes, it was hot as hell in our RUFSKIN STUDIO the day that these were taken, but they are super sexy hot in real life too. So when they were visiting us at the Rufhouse recently we asked them to try on a few of our current and upcoming styles, from stretch denim to our new Calkini. Needless to say, the results were nothing short of intense heat and handsomeness galore, causing quite a stir on our social media as well.

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September 6, 2019 0 comment
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NEW STYLE ALERT! Swimwear continues this summer with 2 new CALKINI styles!

by rufskin July 15, 2019
written by rufskin
NEW STYLE ALERT! Swimwear continues this summer with 2 new CALKINI styles!

We just launched 2 new styles to our CALKINI category under SUMMER SWIM; CROWN and BOXOL. We are excited to introduce a new construction concept with a pending patent. You can expect a full range of products from swim to underwear and sportswear as we introduce this new concept with swimwear, we called it CALKINI. Designed with a separate double-waist, this brief was made to step into and style how you want. Whether it’s the thick band on top of the neon band over the orange, “you are the controller”. A generous pouch and back panels made from shiny stretch-nylon frame your body with ease. Now comes the CROWN and BOXOL each with unique colorways and design aesthetics. First up the CROWN. Summer is in full effect here in So-Cal so we took our patented CALKINI™ design concept and reimagined it with a new color-way for swim. “Pink AF” like bubble-gum, with so much shine you’ll feel like royalty. Two separate metallic silver waistbands make an “X” at the hips. The crown is in your hands when it comes to how you want them to lay on your body. Built with a generous pouch and back seam to frame your cheeks like no other. Silver ram head rivet embellishes the waist.

 

 

And then there is our BOXOL.

Pool party or playa, it’s your time to shine in this swimsuit continuing the new patented design concept CALKINI™: two separate double-waistbands come together as one, made from metallic stretch-nylon and built with RUFSKIN’s custom engraved metal hook and ring at the hip. “Step into it as you like, wear it as you want” is the motto as you control how the waistbands are styled on your body. Front pouch and back seam frames your body at its best, lined in front.

Photographed at the RUFHOUSE STUDIO.

 

July 15, 2019 0 comment
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About

About

Founded in 2002 by Hubert Pouches and Douglas Coats, RUFSKIN is based in Southern California and is entirely manufactured in San Diego, CA US. Essentially directed towards men, RUFSKIN focuses on the California lifestyle, offering a full range of products including denim, swimwear, underwear, sport and leisurewear. All products are available at rufskin.com, the San Diego storefront and selected global retailers.

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  • Insta Grammie Findings

    March 13, 2020
  • Annual Swimwear reduction event going on now!

    January 9, 2020
  • Andres the Giant! Pole dancer extraordinaire.

    January 6, 2020

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ABOUT

ABOUT

Founded in 2002 by Hubert Pouches and Douglas Coats, RUFSKIN is based in Southern California and is entirely manufactured in San Diego, CA US. Essentially directed towards men, RUFSKIN focuses on the California lifestyle, offering a full range of products including denim, swimwear, underwear, sport and leisurewear. All products are available at rufskin.com, the San Diego storefront and selected global retailers.

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